ACRCloud Description

ACRCloud utilises patented Automatic Content Recognition (ACR) technology to enable the generation of a unique real-time fingerprint to identify in a matter of seconds, the content being played via an audio or video source which is typically a first screen, in order to trigger an action. With proprietary audio identification technology, ACRCloud’s is able to identify millions of hours of content in both a manageable and efficient manner that is highly relevant for advertisers, broadcasters, video streaming providers, music services, consumer electronics manufacturers and app developers. ACR’s fingerprint library includes 100 million audio tracks, which is one of the biggest in the world.

The ACRCloud agreement is not a rights licensing agreement, and it does not authorize ACRCloud to commercially exploit Allot Lines client’s content. It also permits ACRCloud to use Allot Lines clients' content solely to create Fingerprints and to provide ACR and identification services to partners. The ACRCloud agreement also provides Sonosuite clients with the benefit of certain content security protections.